Discover Our Range
Discover SMARTIES® in a range of
snacking, sharing and gifting formats.
Create Colorful Stories
At Smarties, we champion the essential role of play in a child's development. Smarties is a home of imagination for both parent and child - offering both the stimulation and safe haven, essential for development play.
Creating a sustainable future for our kids!
Smarties is the first global confectionery brand to switch to recyclable paper packaging, removing approximately 250 million plastic packs sold globally every year.
Learn Through Play Download Centre
There's a world of fun to discover in the Smarties Imagination hub; download a series of games, puzzles and music!